Tuesday, January 29, 2013

Check out Carrie's PE report card

The world will have to wait until Oct. 18 to see director Kimberly Peirce's retelling of the Stephen King novel, but you can check out how Carrietta White performs in physical education right now.

That's right, the Carrie remake's viral campaign is in full swing over at the film's Facebook page. While I'm sure someone in the Sony marketing department thinks this is a clever way to sell the movie, I'm not so sure. I mean, a report card? Really?

Actually, movie marketing in general is going a bit overboard, don't you think? Teaser trailers for teaser trailers? Clips up the wazoo? Movie stills galore? Viral crap like this? It almost makes one sick of the movie before it even has a chance to hit theatres. Sure, they open big. But who gives a shit?

Anyway, the new Carrie tells the story of a sheltered high school girl who unleashes her newly developed telekinetic powers after being pushed too far by her peers. Wait a minute . . .? That sounds like the old Carrie!

Chloe Grace Moretz and Julianne Moore star. Oh yeah, that report card. Here is is:

Source: Shock Till You Drop
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